Lindsey 
Introduction If you’re a social media user, you’ve undoubtedly noticed that the world of social networking has been a little, well, rocky lately. About 100 new X (formerly Twitter) alternatives have popped up in the last year, some doing well and others not so much. On top of that, big networks have gotten into hot … Read more
My first memory of it was the Wendy’s Twitter account. It seemed revolutionary: a brand tweeting like a human being, not like a stiff suit. When the account, behind the profile picture of Wendy herself, began roasting McDonald’s and posting witty quips, I was in awe. Could a brand really do that? What PR team … Read more
A few years ago, we posted a thirty-day thread on X (formerly Twitter) that, not to flex, was pretty impressive. In it, our consistent publishing schedule and helpful tips boosted engagement considerably. The one thing about X threads is that they eventually get buried by newer Tweets. So, we wanted to compile our tips and … Read more
We’ve all been on social media long enough to know that it’s not always a great environment. FOMO, Instagram-inspired insecurity, and the ever-present toxicity of online trolling can make scrolling through your feed a little bit… miserable. So, how can you make the experience better? Let’s talk about how you can lessen the negativity in … Read more
Barbie is a marketing master-class, having generated major buzz for the better part of a year. How did they do it? Here’s what everyone, even marketing pros, can learn from it.
Learn how AI is being used in the job search and how you can use it to your advantage!
If you run a business, you know just how expensive marketing can get. Consultants, subscriptions, sponsored post pricing—the costs add up quickly! Every dollar counts, so if you’re looking for low-cost marketing strategies, rest assured that you can still launch effective campaigns that won’t break the bank. Let’s look at 6 ways to … Read more