social media marketing

Low-Cost Marketing Strategies for Social Media 

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Digital art depicting a hand holding up a phone, along with icons of money, books, messaging, and sharing.

If you run a business, you know just how expensive marketing can get. Consultants, subscriptions, sponsored post pricing—the costs add up quickly!    Every dollar counts, so if you’re looking for low-cost marketing strategies, rest assured that you can still launch effective campaigns that won’t break the bank.   Let’s look at 6 ways to … Read more

How to find and target influencers on Twitter (now X) to increase your audience reach

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Why do I need to try influencer marketing? Word of mouth marketing is by far the most effective marketing. Influencer marketing is the equivalent of word of mouth marketing on the social web. Influencers are trusted by people in certain niches and their recommendation carry heavyweight with your target customers. We like what Neil Patel … Read more